The New Reality of TV

NBC Universal, ITunes Team On Downloads of TV Shows.

"Hit TV shows from NBC Universal Inc. will be available for purchase and download from Apple Computer Inc.'s iTunes online media store, the companies announced yesterday as Apple continues to increase its roster of video downloads.

Already, Cupertino, Calif.-based Apple has sold 3 million videos since it launched its popular iPod video player in October with music videos and shows from ABC. The new NBC lineup will allow users to download 11 new shows such as "Law & Order," "The Office," "The Tonight Show With Jay Leno" and "Late Night with Conan O'Brien" for $1.99 a show. Shows from Sci-Fi Network and USA Network, both affiliated with NBC, also will be available." - Yuke Noguchi, TWP